Small business photography
Nathan needed photography for his small business for use on his website, social media and advertising campaigns in his local area.
Northern Group Training start up brand that needed small business photography. Nathan wanted to launch his new brand with a website, new social media profiles and local advertising. This photography session was focussed on created images to build a photo library that Nathan could use for different purposes for his small business whether it was digital advertising, promotional materials and local area marketing.
He knew he could purchase generic stock photos from the various online libraries available, but he wanted to create a more authentic, credible look. So he decided to get professional photography taken of a real training session.
The brief for this photography session was to take photos of;
- People taking the training group session.
- Individuals doing doing specific exercise.
- Nathan teaching people.
- A mix of close up and wide angle photos that showed off the incredible training location and people enjoying themselves having a great workout.
While we didn’t win the contract to create the Northern Group Training digital platforms our small business photography made a huge impact to how the brand was presented to consumers online.
How can a business use photography?
How Customers search online.
These days Consumers will search online to find suitable businesses in their local area before they call or visit them. It means they are making decisions about your brand by what they see on your website, social media profiles or Google My Business listing.
They will read reviews of course and browse your recent social media posts to get an idea of what you do but ultimately they’ll make a final decision if they feel they can trust you; you create this with great photography.
Customers will be looking at;
- Whether the photos of your business are real.
- Are the photos good quality.
- Do they represent your business in a truthful way.
- Do the photos feel like they have been bought or copied from Google
Businesses who don’t do a good job presenting themselves online simply won’t get considered during a Customer’s research phase. We can assist with all areas of your small business marketing activities.
Business photography can be used for;
- Website pages.
- News or blog pages.
- Social media posts.
- Facebook Ads.
- Google Ads.
- Google My Business profiles.
- Newspaper or magazine advertising.
- Posters and flyers.
- LinkedIn profile pages.
our recent reviews
I recently asked Paul to take some business shots of me for my speaking , coaching and training business . We met in a cafe at Maroubra and after lunch he did a few snaps in the cafe and on a quiet laneway. Within 24 hours he sent me the final product and I bought all of his 38 photos of me . They were that good . Super impressed with Paul direct no BS style , his speed and value for money
“We recently hired Paul to take photos of our retail location which comprises lifestyle, cafe, plants, garden. He was amazing. Did a thorough job in advance to know what we wanted so we could then work quickly on the day of shooting. He was self sufficient and worked quickly to get the shots done within our timeframe and budget. The shots he delivered were incredible and we literally chose everyone! Would highly recommend.”
“Paul was very fexible and accommodating when engaged to take professional photos of our executives and photograph our corporate Christmas dinner and entertainment. Paul was fun to work with on the night.”
READ MORE REVIEWS
See more samples of our professional photography
PROFESSIONAL PHOTOGRAPHY & SMALL BUSINESS MARKETING
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Open 7 days a week to take professional photography for businesses, products or services.
Learn more aboutLa Lente on our About Us page. We are available 7 days a week to provide professional photography services for small, medium or large businesses. We are a Sydney photographer with over 200 reviews with thousands of photo samples you can look at in our photo galleries. We have a range of photography packages to suit any budget.
Our photography can be used on websites, advertising or other promotional materials. We have 20 years marketing experience and can make sure your photography delivers commercial results quickly. We can combine our photography expertise with a range of small business marketing services like digital marketing, website design and social media management services to help grow your business. See some of our small business marketing case studies for examples.